What is the #1 over-looked online marketing strategy today?

COLLECTING EMAILS!!!!!

*Everyone* should be creating and building targeted email lists.
Preferably, with a squeeze page.

It is something that is overlooked by 99% of new marketers online
and even many larger companies, as well.

What are some reasons for creating email lists, beside the fact
that targeted email promotions CONVERT AS WELL OR BETTER THAN ALL
OTHER PROMOTING EFFORTS?

Hmm, collecting emails…

- Builds a Marketing Base of TARGETED LEADS
- Allows You To Be Intimate With Your Customers and Leads
- Allows You To Easily Share Valuable Information
- Gives You A Platform To Promote Your Products
- Gives You A Platform To Promote OTHER PEOPLE’S Products

Last, but not least…

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If you have a blog and would like to learn a quick and easy way for getting free traffic and search engine rankings, this article shows you everything you wanted to know, step-by-step.

Before we move forward I want to talk about getting traffic and why most bloggers get it wrong.

Up to 89% of blog owners think about traffic as hits, and put people alltogether. They’re looking at traffic as statistics, and forget the basics - at the end of the other line there’s a breathing human being; with probably the same problems, wants and needs as you.

If these bloggers would not look at traffic as hits, and will give thought on who they really want to attract, and who are they really talking to on their blog, traffic generating won’t seem hard anymore.

Yes, for most bloggers traffic generation is rocket-science.

When you master the basics, blogging for traffic will seem a total breeze. Just look around, and notice the pro bloggers out there. Do you think they’re hunting for traffic? Not at all; they’re probably not actively generating traffic. They make traffic work for them.

Here is an illustration to make my point across:

Imagine blogger A [the newbie] on the other side of the road… trying to attract the attention of the audience [the cars on the street and folks around] holding a BIG red sign “Visit my blog ->”

Now picture blogger B [the professional] who has an entire army of people and cars advertising on his behalf, all across the road.

89% of bloggers are trying too hard to get their traffic; they’re publishing articles and writing blog posts; dabbling with SEO, Twittering, forum marketing, and so on.

A small percentage of the bloggers out there recognize the power of leveraging so they’re taking advantage of other people’s traffic, rankings and authority.

If you want to get on the boat of pro bloggers, then you have to act like they act and do what they do:

Step #1 - think BIG and keep your focus [know who are you really talking with; who’s your ideal client?]

Step #2 - run interviews, ad swaps and blog roll exchanges with like-minded bloggers in your field and industry

Step #3 - never pay for advertising unless you have your metrics tested and proven [for e.g. you know exactly your visitor value - click and lead revenue]

If you know that for each visitor to your blog, you’re making $1 a month on average, then you probably could afford to pay 50 cents per unique visitor; you’d reap half a dollar as profit, right?

For more pro blogging traffic methods, check out the “$365k Blog Traffic Formula”

One very important difference between small businesses and Fortune 500 A-listers is the budget – to be more precise, the marketing budget. Unlike their wealthy counterparts, the marketing budget that a small business has is very limited.

This is the reason why many small businesses hesitate to market because they know for a fact that producing marketing collaterals for example such as poster printing and custom posters takes so much of one’s resources, not to mention the creative staff one needs to hire to design excellent pieces. Small businesses cannot really compete when it comes to having the best print collaterals in the industry.

But this does not also mean that small businesses can just accept their lot and make do with what is left them. Small businesses can work around their ‘insufficiency’ and create a well rounded marketing program that combines sales efforts with marketing strategies.

Based on well done research, you can provide your target audience with marketing activities that will not only reduce the money you shell out every time you have your campaign, but also puts value to your efforts when you are able to connect with your clients and prospects. The connection you create with your campaigns is more precious and priceless as you can then use it to zero in on the most effective marketing campaign that your target market will respond to every time.

So although as a small business you have a very limited marketing budget, it does not mean that you cannot compete with the Fortune 500 businesses. On the contrary, you can; as long as you think of more creative ways to go about it.

Here are some ways you can launch your marketing campaign without having to deplete your limited budget:

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You probably know by now, that your writing skills can make you some cool cash if you know how to use it. Believe it or not, people are willing to pay you lots of money to write for them, especially online businesses and publications. In fact, the demand for writers has never been greater, with thousands of mom-and-pop business looking to outsource their writing tasks.

That’s why I was intrigued when I first came across a guide called “Freelance Superstar” by Monika Mundell and Gobala Krishnan. According to the site, it’s a “complete guide to get started with freelance writing”, so it’s probably most suited to newbies who want to get in the game with a bang:

See the site here: freelancesuperstar.com

In case you don’t know who the creators are, let me give you a “brief” history. 

According to their website: 

“In 2005 Gobala quit the rat race, fired his boss, and decided to be a full-time writer. Working just two hours a day from his home, Gobala soon discovered that he could expand his writing career into information products, and have since produced multiple best-selling ebooks, guides and systems. Monika, who started off as a part-time writer, soon landed enough high paying writing jobs to kiss her boss goodbye too. She has written for high-profile blogs and continues to expand her writing career like a maniac on steroids.”

The product’s main guide is a well-written PDF guide that reveals key components and tips on becoming a freelance writer:

1 - How to get started with freelance writing
2 - What to expect from freelance writing
3 - Online writing job sites exposed
4 - How to attract high-paying clients
5 - Regular writing vs. SEO writing
6 - Regular writing vs copywriting
7 - How to enhance your language and writing skills
8 - How to get regular clients and stable income
9 - How to get paid as a freelance writer

.. And much more.

Besides the main guide, Gobala and Monika also provide you with valuable supporting tools and documents. These are indeed quite useful and will help you save lots of time. You’ll also get:

1 - Email templates you can use to solicit for clients
2 - Sample writing agreements you can copy and use
3 - Gorgeous “Portfolio” WordPress themes
4 - Step-by-step blogging video tutorials

In terms of quality and value for money, this is definitely one of the best products I’ve seen. Sure, there are lots of free blog tips and forum posts that you can refer to, but you probably realize by now that the more of those you read the further away you get from actually doing anything. Most forum posts are by dodgy characters who probably haven’t landed a paying client in years. Some are just too sell-contradicting to be of any real value.

That’s why I give “Freelance Superstar” the thumbs up for producing a well-written, clear and straightforward guide that anyone can understand.

To get more information, visit the site here:

freelancesuperstar.com